Episode 133

Joe Jitsukawa ·  From Growing up in Gang Culture to Helping Others and Fostering His Passion for Comedy

“That was always my mission, let's create content and stories and things that we grew up with in our community.”

Joe Jitsukawa is a serial entrepreneur, comedian, investor, and public speaker. He was born and raised in Los Angeles and grew up surrounded by the growing gang culture in LA.


Tired of the regular 9-5 job, Joe quit and co-founded JustKiddingFilms, a comedy YouTube channel in 2007. Through this channel, Joe and his team of friends shoot comedic sketches through which they teach good things “in a bad way.” JustKiddingNews has almost two million subscribers.


Besides YouTube, Joe has also found success in different business ventures, such as apparel, consulting, e-commerce, and investing. He likes advising and investing in several businesses, including a growing matcha franchise in LA called Junbi.


Passionate about helping others, Joe created a free online education platform called Joemalian Academy that now provides over 20 thousand students with basic life skills and self-improvement education.


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