Understand Conversions with Attribution
To win your customers, you need to run many marketing activities across multiple channels. And then those conversions came pouring in, but you don’t exactly know where those conversions come from since there are too many ongoing activities. That’s what marketing attribution does. By assigning credit to touchpoints, you can gauge how effective each touchpoint […]
Know Your Value Proposition
Pain points and gain points are not necessarily new concepts, but some might think they are opposing concepts, when in contrast, the two complement each other. Through customer pain and gain points, you can get a better understanding of your customers’ needs, and offer a unique value proposition. The two are extremely simple and are […]
Winning The Race by Understanding Customer Journey
Before becoming a loyal customer, a lead has to interact with your product/service at various stages. This entire process is summarized in the customer journey, divided into 5 main stages: Understanding the journey and what stage the audience is at can help you understand their needs and adjust accordingly. Each stage has a different touchpoint […]
Getting Back To Basics: 4Ps Marketing Mix
Sometimes, to create an effective marketing strategy for your business means going back to the basics. Popularized by Neil Borden, the 4P’s model is still widely used today, with each P representing a core aspect of the marketing mix: Why Asian Hustle Solutions? At AHS, we specialize in helping brands capture attention and inspire action […]
Building Tomorrow: How Nan Lin Redefines Homebuilding with 3D Printing
For Nan Lin, entrepreneurship isn’t just business; it’s freedom. A freedom earned through sacrifice, relentless execution, and a refusal to accept the limits of a broken system. As the founder of Kaizen Capital and 4DIFY, Lin is reimagining the housing industry, tackling its inefficiencies with cutting-edge technology and a bold vision. His mission? To build […]
Celebrating Hope: JED Gala 2025 Unites Advocates for Youth Mental Health
The Jed Foundation (JED) held its annual gala on June 4 at Cipriani Wall Street in New York City, gathering more than 650 guests for a special evening dedicated to raising awareness and taking action for youth mental health. The sold-out event raised over $1.6 million in support of JED’s mission: to protect emotional health […]
Understand Whether Your Website Is User-Friendly: 7 UX Pillars
User Experience, commonly referred to as UX, is a very broad term, which makes it hard to evaluate whether your website works with users. As such, Peter Morville simplified UX into 7 core pillars, allowing a comprehensive evaluation of the UX: Why Asian Hustle Solutions? At AHS, we specialize in helping brands capture attention and […]
An Tran Turned a Receptionist Job Into a 25-Year Journey to Executive Leadership in Banking
When you first meet her, you feel her warmth—grounded, welcoming, and full of passion. With over 25 years in the banking industry, An Tran, Market Executive at Banc of California, has become known not only for her distinctive leadership but also for the deep care she gives to her family—and for her dedication as a […]
Unlock Your Growth Potential: Harness the Power of AIDA
Your audience is busy — if you want their attention, you need to earn it with a message that cuts through the noise. AIDA is a time-tested framework that guides your messaging from first glance to final action, helping you craft marketing that actually converts. Why Asian Hustle Solutions? At AHS, we specialize in helping […]
From Code to Culture: How Hải Bùi Left Tech to Build a Brand for Second Generation Asians
Embracing Heritage Through Style Kỳ Lân is the first activewear brand deeply rooted in Asian aesthetics, created with a powerful mission: to empower second-generation Asians worldwide to embrace their heritage with pride. Born from Hải’s personal journey growing up Vietnamese in Hungary and struggling to find a sense of belonging, Kỳ Lân reflects what it […]
